M∙A∙C Viva Glam Raises HIV/AIDS Awareness with Rihanna

Another M∙A∙C Viva Glam collection is out and they’re coming to Malaysia!! Anyone excited about this?? (or just me?? XD)

On 1st of November, MAC Cosmetics announced that for 2014, Rihanna will be the spokesperson for their Viva Glam collection! This is the second Rihanna collection in M∙A∙C.

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Before we talk about the new collection, let’s talk about a bit of the Viva Glam and the fund!

M∙A∙C VIVA GLAM

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Viva Glam Lipstick was introduced in 1994 to raise money for the M·A·C AIDS Fund. Over the past 18 years, M·A·C Cosmetics has launched seven exclusive Viva Glam product lines – including Lipsticks and Lipglass – each featuring a limited advertising campaign with celebrity superstars such as RuPaul, k.d. Lang, Lil’ Kim, Sir Elton John, Mary J. Blige, Shirley Manson, Linda Evangelista, Boy George, Christina Aguilera, Missy Elliott, Pamela Anderson, Lisa Marie Presley, Debbie Harry, Eve, Dita Von Teese, Fergie, Cyndi Lauper, Lady Gaga, and most recently Ricky Martin,Nicki Minaj and Rihanna.

 

MAC AIDS FUND

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Mac AIDS Fund (M·A·F) was established in 1994. The fund was developed to support people who are living with HIV/AIDS worldwide. As well as donating funds to communities that offer services and help to and prevent the HIV/AIDS through educational programs and services.

The M∙A∙C AIDS Fund is supported exclusively by a consumer based model that directs 100 percent of the purchase price of Viva Glam Lipstick and Lipglass to the Fund. M·A·C Cosmetics underwrites all of the production costs of the Viva Glam line, donating the full sale price to the Fund, including would-be profits for retail partners.

(credit: Wikipedia)

 

“Viva Glam spokespeople are provocative, alternative and influential,”
say MAC Cosmetics.

 

And now they comes to Rihanna!

 

M∙A∙C VIVA GLAM Rihanna

Rihanna’s Cool Mauve

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Pop icon Rihanna brings a bold look to her fierce new VIVA GLAM campaign, accenting her fearless, confident style with shades of frosted metallic mauve Lipstick and Lipglass, in velvety soft red packaging featuring her signature. Also available, the modern red hues of Rihanna’s original VIVA GLAM collection. Every cent of the selling price of VIVA GLAM Rihanna goes toward helping women, men and children living with and affected by HIV/AIDS. Limited-edition, soft velvety red packaging features RiRi’s signature.

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Check out the lips shades they had!

 

VIVA GLAM RIHANNA LIPSTICK

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Rihanna now has two shades of her VIVA GLAM Lipstick, the new cool mauve with frost finish Lipstick and her original blue-red with frost finish Lipstick applies with a subtle shine and gold sparkle. Every cent of the selling price of VIVA GLAM goes toward helping women, men and children living with and affected by HIV/AIDS. Limited-edition, soft velvety red packaging features RiRi’s signature.

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I personally like the metallic color!! (After I watched the music video ‘Shake it off’ by Taylor Swift, I was fall in love the metallic lips!) <3

M.A.C is not the only brand to make this trend happened. There is also NARS, Kat Von D, Obsessive Compulsive and Shiseido they also come out with embraced lipstick. It’s really suitable for night out makeup. It definitely makes your lips pop out among all the normal lips colors like red, pink or orange. When you put the metallic lips up, you don’t need to put so much ton on the make up, the metallic lips will stand out itself and make a statement itself 😀

 

VIVA GLAM RIHANNA LIPGLASS

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Rihanna now has two shades of her VIVA GLAM Lipglass, Rihanna’s the new cool mauve with front and her original frost blue-red in M∙A∙C’s much loved Lipglass formula. Wear it alone or with a Lipstick. Every cent of the selling price of VIVA GLAM goes toward helping women, men and children living with and affected by HIV/AIDS. Limited-edition, soft velvety red packaging features her signature.

They got purple (blue-red) Lipglass, looks nice~~~~ All the color they have are so bold and wild. Can’t wait to own them!!

(Picture and products info credit: M.A.C Malaysia)

 

PRICE

Viva Glam Rihanna LipStick – RM70

Viva Glam Rihanna LipGlass – RM70

 

VIDEO

 

For more information you can check out on their Official Website or Facebook Page 🙂
It’s definitely recommended. Plus, the Viva Glam collection supports a good cause. Every cent of the selling price of VIVA GLAM goes toward helping women, men and children living with and affected by HIV/AIDS.

The M∙A∙C VIVA GLAM Rihanna is Now Available Online, it’s also will launches in-store on 11th September 2014!

I will also grab few to do the review on it! Stay-tune!

Go get yours too!

:B

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